Global Media Monitoring Project


The Global Media Monitoring Project (GMMP) has tracked coverage of gender portrayal and representation in the news every five years since 1995. It is the largest and longest longitudinal study on the gender in the world’s media. Participants range from grassroots community organizations to university students and researchers to media practitioners, all of whom participate on a voluntary basis. The GMMP is coordinated by the World Association for Christian Communication (WACC).

With over 130 countries around the world now contributing to the project, it is expected that a meaningful and comprehensive picture will form in terms of what proportion of those reporting and featuring in the news are women. Between 1995 and 2010, the percentage of women featuring in the news rose from 17 percent to 24 percent while the percentage of women reporting on the news rose from 28 per cent to 37 per cent.

In 2015, the fifth GMMP took place with media coverage is Ireland monitored for the first time. Led by Dr Debbie Ging as the national representative for Ireland, researchers in the DCU School of Communications monitored print, radio, television, online and social media coverage of news across an entire day on Wednesday 25th March. The members of the DCU GMMP team were: Dr Debbie Ging (co-coordinator), Aileen O’Driscoll, John Moran, Marie Boran, Brenda McNally, Niamh Kirk, Grace McDermott, Damien Hickey and Dave O’Callaghan.

Read the Global 2015 Report

Read the 2015 UK and Ireland Report